The White & Black is produced by Mas de Louis in the Loire Valley. The concept revolves around transparency and recognizability: a single, clear line with identical labels, where only the color distinguishes the cuvées. The wines are made with hand-harvested grapes and a focus on consistency—no complicated narratives, but clean, pure wines that appeal to a wide range of drinkers. The brand stands out for its streamlined branding and reliable house style, making it easily recognizable on the shelf.
